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Juliet Sorce

Executive Vice President

Juliet has 15 years of experience spearheading strategic planning and integrated communications programs for an international roster of clients across the visual arts, architecture, and design.

Juliet has deep expertise leading communications campaigns for modern and contemporary art initiatives in particular, working with such clients as: Park Avenue Armory, where she leads media relations for all visual arts programs and commissions; Madison Square Park Conservancy, where she spearheads communications for the art commissioning program in the Park and for its presentation of Martin Puryear at the U.S. Pavilion of the 2019 Venice Biennale; and the Dia Art Foundation.  Other recent and current clients in the visual arts include The Metropolitan Museum of Art, where she managed communications strategy in support of the museum’s contemporary art program and the launch of The Met Breuer; the Dallas Museum of Art, where, among other key initiatives, she developed and led the strategy for the announcement and subsequent exhibition of a landmark gift of three modern and contemporary art collections, comprised of over 1,000 works as well as future acquisitions; the Institute of Contemporary Art, Miami, where she lead the campaign for the creation of the new museum and launch of its new home; the Institute of Contemporary Art at the University of Philadelphia; and the Museum of Arts and Design. 

Juliet also has directed communications for new building and expansion projects as well as for architecture and design firms. Recent and ongoing projects include strategic planning and media relations for The Frick Art Collection's enhancement and expansion project; strategy and communications for the revitalization and renovation of Park Avenue Armory by Herzog & de Meuron; and strategic communications for Allied Works Architecture. Past projects include managing international communications campaigns for the launch of the Clyfford Still Museum in Denver and the Museum of Arts and Design’s new home at Columbus Circle, both designed by Allied Works; the Israel Museum’s campus renewal and expansion project by James Carpenter Design Associates. She additionally worked on media relations and launch management for the High Museum of Art in conjunction with the opening of its Renzo Piano-designed expansion.

Additional past clients have included the Cunningham Dance Foundation, where Juliet led communications surrounding the implementation of its Legacy Plan and the final two-year world tour of the Merce Cunningham Dance Company; the Hungarian Cultural Center, managing media relations, programmatic development, and planning for its year-long festival of arts and culture in New York and Washington, D.C.; and Dartmouth College, leading strategy and national media relations supporting its visual and performing arts programs on campus.

Prior to joining Resnicow and Associates in 2004, Juliet was an editor at Tema Celeste, a bilingual contemporary art magazine based in Milan, and worked at the Solomon R. Guggenheim Museum in its Education Department, where she managed the production of department publications, developed and edited content for exhibition guides, and facilitated project implementation. She held internships at the Metropolitan Museum of Art, Sotheby’s, Christie’s, and PaceWildenstein.

Juliet completed her master's degree in Italian language and culture with Middlebury College in Florence and graduated from Yale University with a bachelor of arts degree in humanities and art history.

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